The GEM Designation — a Great Experience for Members®
Attractions and events distinguished with the GEM designation offer a Great Experience for Members®. Look for the GEM icon in the aaa.com “Attractions/Events” search results and select the “must see” sort button.
These attractions are judged to be of exceptional interest and quality by AAA’s professional evaluators.
GEM events may be of exceptional interest or quality, highly profiled or widely publicized, nationally recognized, long-standing or heavily attended, or a one-time extravaganza, celebration, or centennial.